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AI Use Policy

Our commitment to responsible artificial intelligence

🤖 Transparent AI Implementation
Last updated: 27 July 2025

1. Introduction

Longworths Holdings UK Limited ("we," "us," or "our") is committed to the responsible development and deployment of artificial intelligence technologies. This AI Use Policy outlines our principles and practices regarding the use of AI in our services and operations.

2. Our AI Philosophy

We believe AI should be:

  • Transparent: Users should understand when and how AI is being used
  • Fair: AI systems should be designed to avoid bias and discrimination
  • Secure: AI implementations must prioritize data protection and privacy
  • Human-Centric: AI should augment human capabilities, not replace human judgment
  • Accountable: We take responsibility for the outcomes of our AI systems

3. How We Use AI

3.1 Business Automation

We use AI to enhance our business processes, including workflow automation, data analysis, and customer service improvements.

3.2 Voice Integration

Our Longworth.Tech platform incorporates AI-powered voice technologies to provide natural language interactions and voice-controlled functionality.

3.3 Analytics and Insights

We employ AI algorithms to analyze data and provide meaningful insights to our clients and partners.

4. Data and Privacy

4.1 Data Usage

We only use data for AI training and processing in accordance with our Privacy Policy and with appropriate consent where required.

4.2 Data Protection

All data used in AI systems is protected with appropriate security measures, including encryption and access controls.

4.3 Data Retention

We retain AI training data only as long as necessary for the intended purpose and in compliance with applicable laws.

5. Transparency and Disclosure

5.1 AI Disclosure

We clearly disclose when AI is being used in our services and how it affects user interactions.

5.2 Limitations

We communicate the limitations of our AI systems and encourage users to exercise their own judgment.

5.3 Human Oversight

All AI systems operate under human supervision, and users can request human review of AI-generated decisions.

6. Fairness and Bias

6.1 Bias Prevention

We actively work to identify and mitigate bias in our AI systems through diverse training data and regular testing.

6.2 Inclusive Design

Our AI systems are designed to be inclusive and accessible to users regardless of background, ability, or demographic characteristics.

6.3 Continuous Monitoring

We continuously monitor our AI systems for signs of bias or unfair treatment and take corrective action when necessary.

7. Security and Safety

7.1 Security Measures

We implement robust security measures to protect AI systems from unauthorized access and malicious attacks.

7.2 Safety Testing

All AI systems undergo rigorous safety testing before deployment and regular monitoring during operation.

7.3 Incident Response

We have procedures in place to quickly respond to and address any AI-related security incidents or safety concerns.

8. Third-Party AI Services

When we use third-party AI services, we ensure they meet our standards for privacy, security, and ethical AI use.

9. User Rights

Users have the right to:

  • Know when AI is being used to make decisions that affect them
  • Request human review of AI-generated decisions
  • Understand how AI systems work at a high level
  • Opt out of AI-powered features where possible
  • Report concerns about AI bias or unfairness

10. Compliance and Governance

We comply with all applicable laws and regulations regarding AI use, including data protection laws and emerging AI governance frameworks.

11. Updates to This Policy

We may update this AI Use Policy as our practices evolve and new technologies emerge. Users will be notified of significant changes.

12Contact Us

If you have questions or concerns about our AI use practices, please contact us:

Company Details

Longworths Holdings UK Limited (Company No: 1624841)